Planit
Celebrating the Heart of Planit
Expertise
Film
Planit are a UK wide employee-owned landscape architecture firm, they wanted to showcase their incredible work and the passionate people behind it. But they didn’t want a typical case study or a cookie-cutter corporate video. They needed something more personal, something that would celebrate their unique culture and give a face to their brand while highlighting the creative energy of their individual studios.
Over several months, we partnered with the various studios to create a series of films that told their story in a fresh and engaging way. These weren’t just project overviews — they were a celebration of the progress, a story of the place and the ethos that make Planit special. Here’s how we approached it:
Capturing the Spirit: We focused on the human side of their work, interviewing team members and working with them to craft a narrative that felt genuine and captured the obvious passion for the work they produce.
Showcasing Individuality: Each film highlighted a series of place projects, telling the stories of the work undertaken and the transformative work that had gone on. one of their studios, showing the unique character and strengths of their teams while weaving it into the larger Planit narrative.
Crafting a Narrative: We told stories that bridged the gap between their projects and the people who bring them to life, giving their brand a personal and relatable touch.
High-Quality Production: From concept to final cut, we ensured each film was visually stunning, aligning with Planit’s, voice, aesthetic and values.
The result was a collection of films that did more than just show off projects—they celebrated the heart and soul of Planit. Here’s what these films achieved:
Humanised the Brand: By putting faces to the name, the films brought warmth and relatability to Planit’s story, making their brand feel more personal and approachable.
Highlighted Studio Identity: Each studio’s film stood as a testament to their individuality, creating a stronger connection between their work and the people behind it.
Elevated Storytelling: These weren’t standard corporate videos; they were meaningful stories that resonated with their audience and reflected their values.
For Planit, this wasn’t just about creating films—it was about creating connection. These stories gave them a way to share their work that felt true to who they are, celebrating their people, their craft, and their commitment to collaboration.
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Celebrating the Heart of Planit
